What it comes down to, who is going to watch a bunch of budget build ups? It is a TV show and the only way they stay on the air is to build a combination of budget and high dollar rigs. Plus there are a lot of people out there with a bucket full of money and nothing to do with it. A good example of the way things have gone is look at today's sandrails compared to what they used to be. Most were home-made almost like the 4x4 enthusiast vehicles are currently. Now you can buy a turnkey sandrail with a monster V8. I see this occurring in the 4x4 offroad industry slowly but surely. About the only difference is a lot of us demand that the rig not only be trail worthy but capable of being driven to the trail head. The biggest issue is that most auto manufactures are not interested in providing a turn key product because of the liabilities involved, and the few that are moderately setup are still sorely inadequate for the job. Plus on some of the trails we travel it is requried to be a street legal vehicle currently registered, insured so on and so forth.