Oh man, you know this thread is gonna get deleted! Jimbo is right, but left out some details. Chris used to work for Marlin, and they were in the process of merging with one of their suppliers. During the move some things came up and the merge was cancelled, Marlin moved back to their old building and shortly thereafter chris left to go work for their supplier and help them open up their own business, trail gear. As they're a supplier for some of Marlin's parts they undoubtedly have some of the same things for sale, and during all the mixup they did extend the gratitude to Marlin of new higher supply prices. How nice, "well, since we're not going to be one in the same anymore we thought we'd raise your prices!". The free shipping is obviously just an advertising ploy to pull in customers to a new business, and undoubtedly will end eventually.